Posts | Ceci Olocco | Soprano

Ceci Olocco


Posts by Ceci Olocco:


How to Create the Best Retail Customer Experience

Creating the best retail customer experience is key to holding your own in a competitive retail market. Retailers must adapt to changing consumer needs, and modern technologies to ensure that their user journeys delight their customers and keep them loyal to their brand.


How to Deliver a Great Customer Experience in the Insurance Industry

The insurance sector is undergoing enormous change. New competitors have emerged and customers’ expectations have shifted. In this article I look at the top five challenges facing traditional insurers and explain how an advanced CPaaS solution can aid #digitaltransformation and prevent them from being left behind.


Email to Text Business Communications Best Practice Guide

Here is a simple guide to email to text covering what it is, how and when to use it effectively, and the keys to creating SMS content that encourages the responses and customer engagement you’re looking for.