Simply put, SMS marketing campaigns can be one of the most impactful tactics a business can take. But as with any marketing strategy, the right approach is key. Learn more about how to create an effective SMS marketing campaign here.
- Linda Adams is the US Field Marketing Manager at Soprano Design, she has been working in the company since February 2020, and she is based in Seattle. Linda has proven success driving sustainable lead generation through innovative campaigns and passion for implementing and improving marketing processes. Do you want to read more articles about Linda? Click below to read more articles or visit her LinkedIn page.
Posts by Linda Adams:
Chief Digital Officers (CDOs) today are tasked with creating digital customer experiences that enhance a bank’s brand, generate revenue and differentiate themselves from the competition. The pandemic fast-tracked digital transformation initiatives, and now CDOs need to determine which methods of engagement will take them into the future. Growth-focused banking CDOs have dual primary responsibilities: designing … Read more
When two long-standing brands continue a strong partnership, the strive for innovation continues to grow and deliver better solutions for customers—who have also had a part in shaping innovation lately. Together, we’ve learned how businesses and their customers should better communicate during this digital transformation renaissance. Customers have also been vocal with companies about who, … Read more
Digital healthcare has revolutionized patient management. A digital health system enables faster communication, quicker action, greater accuracy, lowered care costs, and improved processes.
For financial institutions, how well they engage customers and deliver a great customer experience can differentiate them from their competitors. In 2020, COVID-19 forced customer engagement online, and according to Frank Rohde, President and CEO at Nomis Solutions, “post-COVID, the majority of customers will continue to engage digitally with financial institutions.” Mobile already plays a … Read more
Let’s discuss the pivotal role of communication services such in improving crisis management strategies for governments and organizations.
Learn how marketing implementation and content tweaks in your marketing messages can increase your response rates instantly
Advances in virtual technology have enormously changed the way that companies interact with clients over the last ten years. There has been a clear shift to hybrid communications for businesses, with most organizations now using video calls and conferencing more frequently, alongside other electronic and personal communication channels. And as we navigate the coronavirus pandemic, … Read more