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Customer Communication: Making Your Virtual Engagement Count

Customer Communication Making Your Virtual Engagement Count

Effective engagement drives an emotional connection between a business, its customers and its employees – all of which leads to greater business success.

Highly engaged employees contribute to better customer service, which is an important component of customer engagement. In turn, customers who are highly engaged with a brand buy more of their product, promote it more heavily amongst their own networks and demonstrate greater loyalty.

Soprano Design’s Solutions Consultant, Ahmed El-Sayed has written an article on how businesses can master virtual communication using the right tools and execution to ensure the customer experience is not lost in a virtual environment.

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