{"id":347768,"date":"2020-10-13T08:09:31","date_gmt":"2020-10-13T08:09:31","guid":{"rendered":"https:\/\/heavenly-structure.flywheelsites.com\/white-papers-playbooks\/"},"modified":"2025-01-07T21:14:57","modified_gmt":"2025-01-07T10:14:57","slug":"white-papers-playbooks","status":"publish","type":"page","link":"https:\/\/www.sopranodesign.com\/pt-br\/white-papers\/","title":{"rendered":"White Papers & Playbooks"},"content":{"rendered":"

[et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” admin_label=”Header” module_class=”gradient-dark-alt” _builder_version=”4.16″ background_color_gradient_direction=”130deg” parallax=”on” custom_padding=”3vw||1vw||false|false” custom_padding_tablet=”3vw||4vw||false” custom_padding_phone=”2vw||7vw||false” bottom_divider_style=”wave2″ bottom_divider_color=”#FFFFFF” bottom_divider_height=”50px” bottom_divider_height_tablet=”50px” bottom_divider_height_phone=”50px” bottom_divider_height_last_edited=”on|desktop” saved_tabs=”all” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ custom_padding=”30px|0px|44px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text module_class=”topHeader” _builder_version=”4.16″ text_line_height=”1.8em” header_line_height=”1.2em” header_3_text_color=”#ffffff” header_3_letter_spacing=”10px” header_3_line_height=”2em” background_layout=”dark” module_alignment=”center” text_font_size_tablet=”19px” text_font_size_phone=”15px” text_font_size_last_edited=”on|desktop” header_font_size_tablet=”44px” header_font_size_phone=”37px” header_font_size_last_edited=”off|desktop” header_3_font_size_tablet=”14px” header_3_font_size_phone=”12px” header_3_font_size_last_edited=”off|desktop” header_3_letter_spacing_tablet=”5px” header_3_letter_spacing_phone=”” header_3_letter_spacing_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

White Papers<\/h1>\n

Transforme sua mensagem<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|tablet” _builder_version=”4.16″ custom_padding=”1vw||1vw||true|true” custom_padding_tablet=”||6vw” custom_padding_phone=”” bottom_divider_color=”#f9f9f9″ bottom_divider_height=”191px” bottom_divider_repeat=”0.6x” bottom_divider_height_tablet=”220px” bottom_divider_height_phone=”160px” bottom_divider_height_last_edited=”on|phone” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.19.4″ global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_blurb title=”Guia de Comunica\u00e7\u00e3o Omnicanal para o Varejo” url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/como-as-estrategias-de-venda-omnicanal-impulsionam-experiencias-de-cliente-sem-costuras\/” image=”https:\/\/www.sopranodesign.com\/wp-content\/uploads\/2023\/08\/Guide_Como-as-Estrategias-Omnicanais-no-Varejo_PT.jpg” alt=”guide como as estrat\u00e9gias omnicanais no varejo pt” content_max_width=”350px” module_class=”whitepaper-item” _builder_version=”4.22.1″ custom_padding=”50px|50px|50px|50px” link_option_url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/como-as-estrategias-de-venda-omnicanal-impulsionam-experiencias-de-cliente-sem-costuras\/” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″ title_text=”guide como as estrat\u00e9gias omnicanais no varejo pt” url_new_window=”on” link_option_url_new_window=”on”]<\/p>\n

Baixe nosso guia sobre a ind\u00fastria do varejo para descobrir como as estrat\u00e9gias de venda omnicanal impulsionam experi\u00eancias de cliente sem falhas.<\/p>\n

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[\/et_pb_blurb][et_pb_blurb title=”Manual Completo sobre Comunica\u00e7\u00e3o Omnicanal” url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/manual-sobre-omnicanalidade-navegando-por-cpaas-ia-conversacional-e-alem\/” image=”https:\/\/www.sopranodesign.com\/wp-content\/uploads\/2023\/08\/Reference-Guide_Manual-Definitivo-sobre-Comunicacao-Omnichannel_PT.jpg” alt=”reference guide manual definitivo sobre comunica\u00e7\u00e3o omnichannel pt” content_max_width=”350px” module_class=”whitepaper-item” _builder_version=”4.22.1″ custom_padding=”50px|50px|50px|50px” link_option_url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/manual-sobre-omnicanalidade-navegando-por-cpaas-ia-conversacional-e-alem\/” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″ title_text=”reference guide manual definitivo sobre comunica\u00e7\u00e3o omnichannel pt” url_new_window=”on” link_option_url_new_window=”on”]<\/p>\n

Baixe nosso manual sobre omnicanalidade para aprender como potencializ\u00e1-la com CPaaS, IA Conversacional e mais.
\n[\/et_pb_blurb][et_pb_blurb title=”Guia sobre o Poder do WhatsApp Business na Comunica\u00e7\u00e3o Omnicanal” url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/como-aproveitar-o-whatsapp-business-api-para-uma-estrategia-de-negocios-omnicanal\/” image=”https:\/\/www.sopranodesign.com\/wp-content\/uploads\/2023\/08\/Guide_Vantagens-de-utilizar-a-API-do-WhatsApp-Business_PT-1.png” alt=”guide vantagens de utilizar a api do whatsapp business pt” content_max_width=”350px” module_class=”whitepaper-item” _builder_version=”4.22.1″ custom_padding=”50px|50px|50px|50px” link_option_url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/como-aproveitar-o-whatsapp-business-api-para-uma-estrategia-de-negocios-omnicanal\/” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″ title_text=”guide vantagens de utilizar a api do whatsapp business pt” url_new_window=”on” link_option_url_new_window=”on”]<\/p>\n

Baixe nosso guia sobre o WhatsApp para aprender a aprimorar a comunica\u00e7\u00e3o com o cliente, agilizar as opera\u00e7\u00f5es e proporcionar uma experi\u00eancia omnicanal sem interrup\u00e7\u00f5es.<\/p>\n

[\/et_pb_blurb][et_pb_blurb title=”Proteja Sua Empresa Contra Fraudes M\u00f3veis” url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/proteja-sua-empresa-contra-fraudes-moveis\/” image=”https:\/\/www.sopranodesign.com\/wp-content\/uploads\/2023\/02\/Whitepaper-MobileFraud_PT.jpg” alt=”whitepaper mobilefraud pt” content_max_width=”350px” module_class=”whitepaper-item” _builder_version=”4.19.5″ custom_padding=”50px|50px|50px|50px” link_option_url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/proteja-sua-empresa-contra-fraudes-moveis\/” global_colors_info=”{}”]<\/p>\n

Este white paper explora a evolu\u00e7\u00e3o da fraude m\u00f3vel e como as empresas podem se proteger proativamente de diferentes tipos de fraude m\u00f3vel.<\/p>\n

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[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_blurb title=”Guia sobre Comunica\u00e7\u00e3o Omnicanal em Finan\u00e7as” url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/como-as-estrategias-omnicanais-estao-transformando-o-engajamento-do-cliente-no-setor-financeiro\/” image=”https:\/\/www.sopranodesign.com\/wp-content\/uploads\/2023\/08\/Guide_Estrategias-Omnicanais-no-Setor-Financeiro_PT.png” alt=”whitepaper mobilefraud pt” content_max_width=”350px” module_class=”whitepaper-item” _builder_version=”4.22.1″ custom_padding=”50px|50px|50px|50px” link_option_url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/como-as-estrategias-omnicanais-estao-transformando-o-engajamento-do-cliente-no-setor-financeiro\/” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″ title_text=”Guide_Estrat\u00e9gias Omnicanais no Setor Financeiro_PT” url_new_window=”on” link_option_url_new_window=”on”]<\/p>\n

Baixe nosso guia para descobrir como as estrat\u00e9gias omnicanais est\u00e3o transformando o engajamento do cliente no setor financeiro.<\/p>\n

 <\/p>\n

[\/et_pb_blurb][et_pb_blurb title=”Revolucionando a Experi\u00eancia do Cliente com Comunica\u00e7\u00e3o Omnicanal” url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/revolucionando-a-experiencia-do-cliente-com-mensagens-omnicanais\/” image=”https:\/\/www.sopranodesign.com\/wp-content\/uploads\/2023\/08\/Whitepaper-Revolucionando-a-Experiencia-do-Cliente-com-Comunicacao-Omnicanal_PT.png” alt=”whitepaper mobilefraud pt” content_max_width=”350px” module_class=”whitepaper-item” _builder_version=”4.22.1″ custom_padding=”50px|50px|50px|50px” link_option_url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/revolucionando-a-experiencia-do-cliente-com-mensagens-omnicanais\/” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″ title_text=”Whitepaper – Revolucionando a Experi\u00eancia do Cliente com Comunica\u00e7\u00e3o Omnicanal_PT” url_new_window=”on” link_option_url_new_window=”on”]<\/p>\n

Neste whitepaper, mergulhamos no mundo da comunica\u00e7\u00e3o omnicanal, com foco espec\u00edfico em SMS e API do WhatsApp Business.
\n[\/et_pb_blurb][et_pb_blurb title=”Manual Da API Do WhatsApp Para Neg\u00f3cios” url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/manual-da-api-do-whatsapp-para-negocios\/” image=”https:\/\/www.sopranodesign.com\/wp-content\/uploads\/2023\/01\/manual-whatsapp-business-api.jpg” alt=”manual whatsapp business api” content_max_width=”350px” module_class=”whitepaper-item” _builder_version=”4.19.4″ custom_padding=”50px|50px|50px|50px” link_option_url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/manual-da-api-do-whatsapp-para-negocios\/” global_colors_info=”{}”]<\/p>\n

Baixe agora nosso Playbook para descobrir como o WhatsApp est\u00e1 revolucionando a comunica\u00e7\u00e3o empresarial.<\/p>\n

 <\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_blurb title=”Guia de Comunica\u00e7\u00e3o Omnicanal para o Setor de Sa\u00fade” url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/como-os-provedores-de-saude-melhoram-os-resultados-dos-pacientes-com-estrategias-omnicanal\/” image=”https:\/\/www.sopranodesign.com\/wp-content\/uploads\/2023\/08\/Guide_Como-o-setor-de-Saude-esta-melhorando-os_PT.jpg” alt=”guide como o setor de sa\u00fade est\u00e1 melhorando os pt” content_max_width=”350px” module_class=”whitepaper-item” _builder_version=”4.22.1″ custom_padding=”50px|50px|50px|50px” link_option_url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/como-os-provedores-de-saude-melhoram-os-resultados-dos-pacientes-com-estrategias-omnicanal\/” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″ title_text=”guide como o setor de sa\u00fade est\u00e1 melhorando os pt” url_new_window=”on” link_option_url_new_window=”on”]<\/p>\n

Baixe nosso guia para descobrir como os provedores de sa\u00fade est\u00e3o aprimorando o atendimento aos pacientes com comunica\u00e7\u00e3o omnicanal.
\n[\/et_pb_blurb][et_pb_blurb title=”Guia sobre o Poder dos SMS na Comunica\u00e7\u00e3o Omnicanal” url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/como-o-sms-pode-ajudar-a-criar-uma-experiencia-omnicanal-sem-interrupcoes\/” image=”https:\/\/www.sopranodesign.com\/wp-content\/uploads\/2023\/08\/Guide_Como-Potencializar-sua-Estrategia-Omnicanal-com-SMS_PT.png” alt=”guide como o setor de sa\u00fade est\u00e1 melhorando os pt” content_max_width=”350px” module_class=”whitepaper-item” _builder_version=”4.22.1″ custom_padding=”50px|50px|50px|50px” link_option_url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/como-o-sms-pode-ajudar-a-criar-uma-experiencia-omnicanal-sem-interrupcoes\/” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″ title_text=”Guide_Como Potencializar sua Estrat\u00e9gia Omnicanal com SMS_PT” url_new_window=”on” link_option_url_new_window=”on”]<\/p>\n

Baixe nosso guia sobre SMS para descobrir por que esse canal \u00e9 fundamental para aprimorar o engajamento do cliente, aumentar a fidelidade e alcan\u00e7ar o sucesso empresarial.<\/p>\n

[\/et_pb_blurb][et_pb_blurb title=”Como impulsionar a jornada do cliente por meio de canais m\u00f3veis” url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/como-impulsionar-a-jornada-do-cliente-por-meio-de-canais-moveis\/” image=”https:\/\/www.sopranodesign.com\/wp-content\/uploads\/2023\/02\/Playbook_Customer-Journey_PT_2023.jpg” alt=”playbook customer journey pt 2023″ content_max_width=”350px” module_class=”whitepaper-item” _builder_version=”4.19.4″ custom_padding=”50px|50px|50px|50px” link_option_url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/como-impulsionar-a-jornada-do-cliente-por-meio-de-canais-moveis\/” global_colors_info=”{}”]<\/p>\n

Descubra neste Playbook um dos pontos fundamentais para uma experi\u00eancia do cliente eficaz que o ajudar\u00e1 a se diferenciar de seus concorrentes.<\/p>\n

 <\/p>\n

[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_blurb title=”Como Assumir O Controle Da Experi\u00eancia Do Cliente No Varejo?” url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/como-assumir-o-controle-total-da-experiencia-do-cliente-no-varejo\/” image=”https:\/\/www.sopranodesign.com\/wp-content\/uploads\/2022\/12\/como-assumir-o-controle-da-experiencia-do-cliente-varejo-min.jpg” alt=”como assumir o controle da experiencia do cliente varejo min” content_max_width=”350px” module_class=”whitepaper-item” _builder_version=”4.19.0″ custom_padding=”50px|50px|50px|50px” link_option_url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/como-assumir-o-controle-total-da-experiencia-do-cliente-no-varejo\/” global_colors_info=”{}”]<\/p>\n

Baixe nosso WhitePaper agora para come\u00e7ar a se diferenciar de seus concorrentes e construir uma forte conex\u00e3o com seus clientes.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_blurb title=”10 dicas para criar um caso de neg\u00f3cio eficiente para CPaaS” url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/10-dicas-para-criar-um-caso-de-negocio-eficiente-para-cpaas\/” image=”https:\/\/www.sopranodesign.com\/wp-content\/uploads\/2020\/10\/Playbook_EffectiveBusinessCase-vPOR-1-01-min.jpg” alt=”10 dicas para criar um caso de neg\u00f3cio eficiente para CPaaS” content_max_width=”350px” module_class=”whitepaper-item” _builder_version=”4.16″ custom_padding=”50px|50px|50px|50px” link_option_url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/10-dicas-para-criar-um-caso-de-negocio-eficiente-para-cpaas\/” global_colors_info=”{}”]<\/p>\n

Manual estrat\u00e9gico para cria\u00e7\u00e3o de propostas de casos de neg\u00f3cio para convencer sua empresa a investir em uma solu\u00e7\u00e3o de Plataforma de Comunica\u00e7\u00f5es como um Servi\u00e7o<\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_blurb title=”Alcan\u00e7ando os 47% sem Atendimento” url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/alcancando-os-47-sem-atendimento\/” image=”https:\/\/www.sopranodesign.com\/wp-content\/uploads\/2021\/11\/whitepaper-soprano-alcancando-os-47-sem-atendimiento.jpg” alt=”whitepaper soprano alcancando os 47 sem atendimiento” content_max_width=”350px” module_class=”whitepaper-item” _builder_version=”4.19.0″ custom_padding=”50px|50px|50px|50px” link_option_url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/alcancando-os-47-sem-atendimento\/” global_colors_info=”{}”]<\/p>\n

Mesmo com as quarentenas pand\u00eamicas, apenas 53% dos clientes banc\u00e1rios adotaram totalmente os aplicativos de mobile banking, onde os CDOs (Chief Digital Officers) est\u00e3o concentrando seus or\u00e7amentos e esfor\u00e7os. Como voc\u00ea interage com os outros 47%?<\/p>\n

[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_blurb title=”Uso da comunica\u00e7\u00e3o m\u00f3vel para melhorar a implementa\u00e7\u00e3o de vacinas contra a COVID-19″ url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/uso-da-comunicacao-movel-para-melhorar-a-implementacao-de-vacinas-contra-a-covid-19\/” image=”https:\/\/www.sopranodesign.com\/wp-content\/uploads\/2021\/02\/comunicacao-movil-implementacao-vacinas-covid-19.jpg” alt=”Uso da comunica\u00e7\u00e3o m\u00f3vel para melhorar a implementa\u00e7\u00e3o de vacinas contra a COVID-19″ content_max_width=”350px” module_class=”whitepaper-item” _builder_version=”4.16″ custom_padding=”50px|50px|50px|50px” link_option_url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/uso-da-comunicacao-movel-para-melhorar-a-implementacao-de-vacinas-contra-a-covid-19\/” global_colors_info=”{}”]<\/p>\n

Por que uma CPaaS (Plataforma de Comunica\u00e7\u00e3o como Servi\u00e7o) \u00e9 um componente cr\u00edtico de todo programa de vacina\u00e7\u00e3o<\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_blurb title=”Um Manual De Sa\u00fade Para Projetar Melhores Experi\u00eancias Para Os Pacientes” url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/um-manual-de-saude-para-projetar-melhores-experiencias-para-os-pacientes\/” image=”https:\/\/www.sopranodesign.com\/wp-content\/uploads\/2022\/10\/Playbook_Healthcare-Patient-Experiences-POR.jpg” alt=”playbook healthcare patient experiences por” content_max_width=”350px” module_class=”whitepaper-item” _builder_version=”4.18.0″ custom_padding=”50px|50px|50px|50px” link_option_url=”https:\/\/www.sopranodesign.com\/pt-br\/resource\/um-manual-de-saude-para-projetar-melhores-experiencias-para-os-pacientes\/” global_colors_info=”{}”]<\/p>\n

Baixe o Playbook para descobrir os principais desafios de comunica\u00e7\u00e3o enfrentados pelos profissionais de sa\u00fade e como resolv\u00ea-los.<\/p>\n

[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|desktop” admin_label=”Call to action” module_class=”gradient-dark-alt cta-footer footer-general” _builder_version=”4.16″ background_color=”#f9f9f9″ background_color_gradient_direction=”130deg” parallax=”on” custom_padding=”10vw||7vw||false|false” custom_padding_tablet=”100px||100px||true” custom_padding_phone=”||||true” top_divider_style=”wave2″ top_divider_color=”#FFFFFF” top_divider_height=”67px” top_divider_flip=”horizontal|vertical” top_divider_height_tablet=”150px” top_divider_height_phone=”110px” top_divider_height_last_edited=”on|phone” saved_tabs=”all” global_colors_info=”{}”][et_pb_row use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” module_class=” et_pb_row_fullwidth” _builder_version=”4.16″ module_alignment=”center” custom_padding=”12px|||||” make_fullwidth=”on” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ text_font=”||||||||” header_font=”||||||||” header_2_font=”||||||||” header_3_font=”||||||||” header_3_text_align=”center” header_3_text_color=”#ffffff” text_orientation=”center” background_layout=”dark” max_width=”850px” module_alignment=”center” custom_margin=”|||” custom_padding=”|||” text_font_size_last_edited=”off|desktop” header_2_font_size_tablet=”40px” header_2_font_size_phone=”32px” header_2_font_size_last_edited=”on|desktop” header_3_font_size_tablet=”16px” header_3_font_size_phone=”14px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Crie Mensagens Interativas nos Canais Certos<\/p>\n

Estou pronto para organizar as minhas mensagens<\/h2>\n

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