Download our exclusive report to discover the consumer trends shaping the future of retail communications in ANZ.
Download The Report
2,000 ANZ respondents,
8,000+ globally
42 communication trends analysed
Generational, regional & industry data
Inform your engagement strategy
Actionable insights to implement
The way Australian consumers want to communicate with retail organisations is changing – and fast.
AI, automation and new channels are transforming how brands interact with consumers, but they’re also introducing new challenges to the retail sector.
Our exclusive ANZ Research Report, produced in partnership with Telstra, unpicks exactly what today’s Australian consumer expects, what they value most and what they’re concerned by when interacting with retailers:
What digital channels do consumers prefer using when communicating with retailers?
How soon after placing an order do Australian consumers expect to receive a notification?
What do consumers value most when interacting with retailers?
Security at the core of digital engagement
Speed as a key communication differentiator
The growing influence of AI-powered chatbots
Preventing data breaches key to retaining consumer trust
Providing humanlike interactions more important than ever
Soprano Design is a CPaaS (Communication Platform as a Service) provider that helps large enterprise and government organisations unleash their communication potential.
Since 1994, we've been trusted by some of the world’s biggest organisations to deliver secure, reliable and scalable messaging solutions, powering over 32 billion interactions every year.
