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Soprano Announces New Avalanche SMS Solution

SOPRANO announces the availability of its Avalanche SMS solution designed to handle sudden peaks of SMS traffic as well as continuous rhythmic loads.

SOPRANO believes its technology is able to handle loads of up to 30,000 messages/sec. Using the TIBCO messaging middleware platform which currently provides transaction services to the US Nasdaq, SOPRANO’s Corporate Gateway Platform is able to support significant SMS traffic peaks above almost any operator’s current total SMS capacity.

SOPRANO offers its Corporate Gateway Platform with new Avalanche pricing so restraining the usual need to purchase capacity that lies idle 90% of the time. By purchasing Avalanche licensing, operators can deliver services at a low per revenue-producing message weighted average cost.

About Matt Thompson

Matt joined Soprano in 2013 to create and lead Soprano’s global product management and marketing efforts across all regions, including Asia, Australia, Europe, LATAM and the US. He helps shape and execute Soprano’s product strategy both globally and with individual regions and MNO partners. He oversees Soprano’s carrier revenue acceleration model, which includes direct involvement in new product launch activities, carrier-branded industry websites, B2B digital marketing campaigns, and ongoing product marketing.

Matt brings more than 10 years of diverse leadership experience in the mobile messaging industry, with significant global product management success launching products for US mobile operators. His domain expertise in the wireless industry spans the enterprise mobile messaging landscape to include network-based wireless messaging and voice services as well as global wireless M2M (machine-to-machine) and the Internet of Things.

Prior joining Soprano he spent 8 years in B2B product management and product marketing with AT&T, Clearwire, and Nuance Communications. Matt has also founded and run two successful small businesses, and he holds an MBA from the Terry College of Business, University of Georgia and a B.A. in Philosophy from the University of Colorado. He lives and works in Seattle, Washington.