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What Is A2P SMS? The Benefits of A2P Messaging for Business

Clint Latour What Is A2p Sms 2

A2P messaging (application-to-person messaging) is the process of sending mobile messages from a business application to a mobile user. These messages are also known as professional or enterprise messages.

Considering almost 98% of text messages are opened, A2P messages are highly likely to be read – offering a cost-effective way for businesses to increase consumer engagement.