Soprano Blog
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What Is A2P SMS? The Benefits of A2P Messaging for Business
A2P messaging (application-to-person messaging) is the process of sending mobile messages from a business application to a mobile user. These messages are also known as professional or enterprise messages. Considering...
Overcoming Challenges in the Digital Customer Journey with a CPaaS
digital customer journey As technology has become more diverse and complex, so too have digital customer journeys. Brands now interact with customers, and customers with brands, on all manner of...
The definitive guide about 2FA best practices
*This post was updated in May 22. It seems to have taken a security breach like Heartbleed to finally see more popular emphasis on digital security at the consumer level....
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August 16, 2022
What is Google Business Messages? 3 key points you should know
Statistics say that Google process over 63.000 searches per second. That’s approximately 5.600 billion searches daily. Do you think that having a Google Business Profile is enough? Of course not. But with Google Business Messages is entirely different. There, you can support, chat, and sell directly to customers and prospects who are looking for you on Google.
July 25, 2022
5 key IVR use cases in the banking industry
The banking industry is undergoing a complete transformation. While financial customers move online and more digital-only competitors appear on the scene, traditional banks are focusing all their efforts on adopting new technologies to deliver a great customer experience. IVR helps to meet all that challenges. Ready to learn more about IVR in banking?
July 18, 2022
What is conversational AI? 3 reasons why it’s here to stay
Do you remember when you make your first phone call? I’m sure it was a moment that marked your life: a before and an after. Communication is evolving so fast that it seems like centuries have passed since the first telephone arrived in our homes. Now, conversational AI is the must-have every business wants (and needs).