What is Google’s Business Messages
Google Business Messaging is a mobile conversational channel that allows you to chat with your customers from Google search results, Google Maps, Ads, and even your own brand website. This real-time conversation can use AI (bot automation) or live agents to respond to your prospects in real-time.
Did you know that more than 5.5 Billion searches occur every day?
Combining the different Google entry points, GBM presents a fantastic opportunity to engage your customers with a relevant conversation on different stages of their customer journey; from Discovery, Research, Purchase, Support, to Retention and Advocacy.
Meet your customers when they are looking for you:
- When they are looking for answers through Google Search
- When they are looking for where to go through Google Maps
- When they are looking to buy your product through Google Ads and Search
- And when they need your help reaching you through your own website
Searches occur every day at Google.
67% of consumers
.Would rather message a business than speak to a person
75% of consumers
Prefer to engage brands through private, asynchronous messaging.
Google’s Business Messages empowers your brand
Deliver timely, and engaging experiences in the moment your customers need help and wherever they are. Become more relevant and interact directly with your prospects from Google Search, Google Maps or across your corporate messaging system.
Connect from Google
Google Business Messages and Soprano Connect CPaaS platform proves a smart automation and human connection to better support and engage customers. No more customers and leads without response.
Connect through the right channel
Engage with customers across the channels of their choice in their moment of need and create a distinctive customer experience to become the standard for your industry.
“Soprano Design’s Whole of Government communications solution is the most comprehensive government/citizens communications platform available in this segment to date. This platform facilitates modular departmental use cases or broad-based agency notifications. It also meets security and compliance regulations, that can be customized by agencies or regions. While other CPaaS providers are offering piece meal offerings, Soprano Design’s platform will be well received for its consistency and orchestration capabilities.”
Courtney Munroe, Research VP, WW Telecommunications Research, IDC. February, 2020
Drive Business Value Adding GBM to your Communication Mix
Google’s Business Messages enables you to deliver seamless experiences to your customers at the right moment of need, and in the place of their choice.
By adopting a smart digital communication solution, you will elevate the customer experience and create a long-lasting relationship with your customers.
Delivering personal and positive interactions will help your brand stand out from the crowd, creating an authentic human connection.
Furthermore, driving business value with authentic experiences will increase loyalty, sales, and customer satisfaction, differentiating your brand and creating a powerful way to align your brand with your customers’ needs.
Benefit from GBM Opportunities Across Industries
Differentiate your brand and deliver an authentic customer experience with Google’s Business Messages. Take a look at some of the use cases that your company can benefit from:
Healthcare & Government
- Product/service offer
- Purchase confirmation
- Pricing quote
- Book calls
- Appointment scheduling and booking
- Service offer
- Apply and create new accounts
- Transfer funds
- Manage insurance policies
- Incident alerts
- Purchase assistance
- Talk with an expert
- Promote offers
- Schedule in-store visit
- Package tracking
- Change delivery preferences
- Find pickup points
- Check delivery status
Soprano Connect’s Customers
Soprano Design have more than 4500 customers globally across APAC, EMEA, LATAM and the US.
Our customers range from large corporations to independent companies across every industry possible including Government, Healthcare, Finance, Education, Retail, Manufacturing and Logistics.
Get in touch to discuss how to get started with Google Business Messages.
Soprano Connect is a leading communications platform-as-a-service (CPaaS) credited by IDC as a “Major Player” in CPaaS and by 451 Research as a “CPaaS Vendor to Watch” in 2021.
Soprano Connect is a leading global CPaaS solution, proudly featured by