Soprano Design’s CEO and our new product SOPRANO GAMMA were featured in the November 5 issue of CommsDay.
If you’re not already familiar with CommsDay, it’s Australia and New Zealand’s most respected source of daily telecom industry news and commentary.
In the article, CommsDay describes the accelerating market for enterprise messaging and how Soprano is ready to take advantage of enterprises’ need for secure, interactive global messaging and collaboration.
“[Soprano CEO Horden] Wiltshire also noted that execs were increasingly looking to ban staff from using consumer-focused messaging apps in the workplace.
‘[However] they want in some way to be able to get the benefits of those [kind of] apps for collaboration and they want to be able to audit and secure them… in a trusted environment.’
Hence the Gamma service, which Soprano claims is a world-first technology.
Gamma is a secure, business mobile messaging service offering an integrated application that delivers rich media-capable IP-based interactive messaging, while preserving the key advantages of SMS capability.”