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Soprano Blog

Welcome to the perfect place to learn and find insights about CPaaS, customer experience, and the power of mobile communications.

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March 17th, 2026

How to Set Up a Virtual Call Centre

As customer bases grow, so does the volume of enquiries that contact centres have to handle. For many organisations, this means the traditional

10 Mins. reading time
March 16th, 2026

RCS Business Messaging Use Cases By Industry

Messaging has become one of the most important ways organisations communicate with customers, citizens, patients and students. For years, SMS has been the

10 Mins. reading time
January 23rd, 2026

Soprano and Carahsoft Partner to Deliver Smart Messaging Solutions to…

SYDNEY and RESTON, Va. – January 23, 2026 – New Partnership Brings Secure Automated Messaging Capabilities to U.S. Government Agencies Global automated communications

4 Mins. reading time
January 16th, 2026

10DLC Vs Toll-Free Vs Short Code

If you’ve handled messaging campaigns sent to customers, patients or citizens at your organisation, you may have come across the terms 10DLC, toll-free

7 Mins. reading time
November 28th, 2025

ACMA SMS Sender ID Register: What You Need to Know

Please note: The regulatory environment for SMS Sender ID registration in Australia is evolving, and ACMA continues to release updates as the framework

5 Mins. reading time
November 20th, 2025

Black Friday Marketing: SMS or Email?

Black Friday… It’s the time of year many retail organisations pin their hopes on. When inboxes overflow with offers and promotional messages compete

9 Mins. reading time