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November 20th, 2025

How to Get the Blue Tick on WhatsApp in 2025

Meta recently changed its WhatsApp verified badge from a green tick to a blue tick, aligning it with the verification system used across

6 Mins. reading time
rcs on iphone
October 27th, 2025

RCS on iPhone: Everything You Need to Know

RCS has been a hot topic in the messaging space for years.  Recently though, the spotlight has grown even brighter after Apple RCS

8 Mins. reading time
rcs vs sms
October 27th, 2025

RCS vs SMS: Why Use Both?

Text messaging has come a long way over the years… SMS gave businesses a fast, direct line to customers, and it still delivers

10 Mins. reading time
whatsapp vs sms design draft
October 24th, 2025

Whatsapp vs SMS For Business Messaging

Businesses are messaging customers more than ever, but choosing the right channel can make or break the experience.  SMS offers unmatched reach and

10 Mins. reading time
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October 1st, 2025

Soprano Shortlisted for 2025 Engage Awards

Sydney, October 2025 – Soprano Nominated for ‘Best Implementation of AI in Customer Engagement’ with Acorn Compliance for Innovative Onboarding Chatbot Global automated

3 Mins. reading time
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September 15th, 2025

How HR Teams Can Use Automation to Improve Their Employee…

HR teams wear a lot of hats… From recruitment and onboarding to engagement and compliance, they’re the engine room behind any well-functioning organisation.

9 Mins. reading time